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Though many ISPs and other companies offer internet access and strategic business solutions, WORLD ONLINE specializes in industry-specific networking, uniting entire vertical markets through a central hub of connectivity and empowerment. This emphasis on industry specific networking increases productivity for everyone involved, bringing contractors, clients and vendors together through filesharing, messaging, chat and even video conferencing much like an internal company intranet. Providing connectivity with banking institutions and secure e-commerce solutions as well, WORLD ONLINE is actually building whole new marketplaces, or "trading floors" in industries that were previously segmented by geographic distance.

For an example of an industry-specific solution, please see CARNET, a proprietary extranet which unites the automotive industry worldwide. Automotive dealers, government liquidators, consumers and financial institutions now share a one-stop, central network for searching, buying, selling and trading cars in real time from thier desks.